28 March: Thinking Ahead

by John Couch, Apple Inc
Some Quotes:
  • Innovation distinguishes between a leader and a follower (Steve Jobs, 1977)
  • Leadership requires we think ahead "Some people skate to the puck, I stake to where the puck is going to be." (Wayne Gretzky)
  • Role of Teacher is to create the conditions for invention rather than provide ready-made knowledge (Seymour Papert)

The Challenge: The StageCoach - what role we play and who's the focus (key stakeholder)?

  • Market research is valid when you work on the existing context/environment
  • When you are training for new markets, people can't think ahead and can't envision that
  • Technology is disruptive

Leadership and Innovative Thinking transforms technology

  • 1978-1984: Personal Computer... where Kids Can't Wait & ACOT
  • 2003: Music & iPod... emergence of Podcasts & iTunes
  • 2008-2009: iPhone & iPod touch... Mobile

Leadership by Vision

When one sees with their eyes, it is called sight. When one sees with their imagination and passion, it is called vision.

  • It gives clarity to one's mission
  • Uniqueness to one's strategic directions
  • Creativity to one's tactical steps
  • Freedom for people to think ahead

Today's Students drive the need of transformation

Tradition Instruction

  • Activity: Teacher-centred and didactic
  • Teacher role: Fact teller, expert & resource collector
  • Student role: Listerner and Learner
  • Learning emphasis: Facts and replication
  • Concept of Knowledge: Accumulation
  • Demonstration of Success: Quantity
  • Assessment: Norm-referenced, essay, multiple choice and teacher scored
  • Technology use: Seat Work

21st Century Learning

  • Activity: Learner-centred and interactive
  • Teacher role: Collaborator, and sometimes learner
  • Student role: Collaborator and sometimes expert
  • Learning emphasis: Relationships and Inquiry
  • Concept of Knowledge: Transformation
  • Demonstration of Success: Quanlity
  • Assessment: Criterion-referenced, portfolio-based and technology aided
  • Technology use: Communication, collaboration, information access and expression

New Generation of Students

  • Expects... A learning environment that provides equivalent functionality as their social environment
  • Accommodates... A mobile lifestyle
  • Adapts... To individual learning styles
  • Encourages... Collaboration and teamwork

Apple's Education Vision: A world in which all learners are empowered to discover their own special genius

Apple's Education Mission: Create the best possible "creative" learning environment for this generation of students

Apple's Digital Content: iTunes global asset management system

  • Music
  • Podcasts
  • iTunes U
  • App Store
  • (latest) iBook Store
Technology in Classroom

Making reference to the Technological Pedagogical Content Knowledge TPCK Framework (Koehler & Mishra)

Source of image: http://tpack.org/



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